LATEST RELEASES MORE ON STORE LINK UPCOMING DATES About Now, take the stage. C.r.e.a.m. Team Records is a 90s hip hop label where anyone can participate in creative activities as artists and owners. January 18, 202312:00 AM
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Our Concept

Alright, to the stage. C.r.e.a.m. Team Records is a 90s hip-hop specialty label where anyone can participate in creative activities as an artist or owner.

C.r.e.a.m. Team Records is a label made with real hiphop fans. Let's Join as Artists and Owners and make your favorite music.

Cream Team Record is a label for those who really love Hip-Hop.

The way we relate to music has changed in the last 20 years.

The viewing style on physical media such as records, cassette tapes and CDs is a thing of the past.
Now, downloading, streaming and listening to music are changing.
You can listen to it anytime and anywhere.

On the other hand, the value of one song per song continues to decrease and is consumed.

However, it is a trigger that changes the way people relate to music.

The time has come for anyone to make music. It can be made by anyone anytime.

We believe in the golden age of hip-hop music, the power of the 90's.
Sampling, featuring, remixing, mic relay. A time filled with the fun and energy of music.

The label is owned by all hip hop fans and artists are free to join at any time.

Delivering something truly valuable to those who really want to make it.
We are a 90's hip hop specialty music label.

Anthem Project

Come on, to the stage. Join us now as an artist.

Let's create a new music scene with Cream Team Records. Age, location, nationality, and experience are not required. Anyone can release music as an artist.

A new challenge begins from Cream Team Records.

"C.r.e.a.m. Team Anthem" born from an instrumental track by DJ MITSU THE BEATS.

Any artist signed to a label can record and release,
We're starting with rapper KEN THE 390.

including rappers from the open call, various artists
We'll express that power with "C.R.E.A.M. Team Anthem."

Let's create a new music scene with Cream Team Records.

Artists

”Created by Everyone” 90s Hip Hop Specialty Label | C.r.e.a.m. Team Records

DJ Mitsu the Beats

Executive Producer

Beatmaker, DJ, producer, and remixer. Released his solo album “New Awakening” in 2003. Actively collaborates with international artists. In 2004, he was the only Japanese artist selected for LA's "URB" magazine's "100 Artists to Watch" list. He has performed throughout Japan and successfully toured in the US, Europe, and Asia, with his popularity and recognition soaring internationally. In 2014, his DJing video was live-streamed worldwide for the first time from Tokyo on "Boiler Room," a global club music video streaming media. The archived video has surpassed 380,000 views. His latest work, GAGLE's sixth album "VANTA BLACK," was released in 2018. Recently, he handled the music for the popular drama "dele," starring Takayuki Yamada and Masaki Suda.

”Created by Everyone” 90s Hip Hop Specialty Label | C.r.e.a.m. Team Records

CTR and the Family

Multinational Hip-Hop Group (Rapper, Singer, DJ)

A hip hop group composed of people from diverse racial backgrounds, including White, Black, and Asian members. The group includes rappers and singers.
The Anthem Project has been announced and the first album is scheduled for release.

Anthem Project Participants

Music

2024.7.19 Release

GREATEST HITS VOL. 1

CTR and the Family

introduction

Cream Team Records' first album is now available worldwide!
In addition to the lead singles ’Passin' Me By," "City Grit Echoes," and "Urban Jungle," which were pre-released on YouTube, this 27-track album is packed with boombap reminiscent of 90s hip-hop, R&B, and soul sampling tracks!
Don't miss the Golden Era of Hip-Hop revived this summer of 2024!

2023.1.18 Release

M.O.V.E.

DJ MITSU THE BEATS feat. Frank Nitt, Guilty Simpson

introduction

C.r.e.a.m. Team Records is a label with a 90s hip-hop theme, executive produced by DJ MITSU THE BEATS. Previously, they released singles produced by DJ MITSU THE BEATS himself, featuring Shing02 and KOHEI JAPAN respectively. For their third release, this time they have brought in their first overseas guests, Frank Nitt (hereinafter referred to as Frank) and Guilty Simpson (hereinafter referred to as Guilty), both hailing from Detroit. The song "M.O.V.E." has been completed through the collaboration of these three powerful artists.

liner notes

Frank, also known for his work as part of the hip-hop duo Frank N Dank, and Guilty, who is active as a solo artist, not only hail from the same city of Detroit but also share a deep connection with the legendary producer J Dilla, as core hip-hop fans will know. J Dilla, also from Detroit, produced numerous hip-hop classics from the mid-90s to the 2000s before tragically passing away at the young age of 32 in 2006. Frank first met J Dilla when Frank himself was only 12 years old (Note: J Dilla was one year older than Frank Nitt), and J Dilla was also the one who named the group Frank N Dank.

2022.9.21 Release

There is no single answer.

DJ MITSU THE BEATS feat. KOHEI JAPAN

introduction

Following the release of the single "Memento" in June of this year (2022), a collaboration between DJ MITSU THE BEATS and Shing02, C.r.e.a.m. Team Records, which focuses on 90s hip hop, will release its second single, "Kotae wa Hitotsunahazugai," featuring KOHEI JAPAN.

liner notes

While active as a member of MELLOW YELLOW, a hip-hop group of 2 MCs and 1 DJ that debuted in the mid-90s, KOHEI JAPAN has also released four original albums and one best-of album under his own name. Over his approximately 30-year career as an artist, he has engaged in a remarkably diverse range of activities, including his work with DJ KIYO in the unit Funky Lemonade, launching a project under the alias K.J., and featuring on tracks by various artists from indie to major labels. He is also known among hip-hop fans as the younger brother of RHYMESTER's Mummy-D. Let's begin by discussing the relationship between KOHEI JAPAN and DJ MITSU THE BEATS.

2022.06.15 Release

Memento

DJ MITSU THE BEATS feat. Shing02

introduction

The single "Memento," released as the first offering from C.r.e.a.m. Team Records, a label themed around 90s hip-hop. Produced by DJ MITSU THE BEATS, who took on the role of Executive Producer for C.r.e.a.m. Team Records in April of this year (2022), and featuring Shing02 as a guest artist, this track is also the first single from DJ MITSU THE BEATS' own produced album to be released on C.r.e.a.m. Team Records. It is a work of vital importance in predicting the future of this project.

liner notes

DJ MITSU THE BEATS, a member of the Sendai-based hip-hop group GAGLE, has established a solid position within the Japanese hip-hop scene. As a producer, he has been involved in works by various artists, earning high praise from music fans both domestically and internationally. On the other hand, Shing02 is a pioneer bilingual rapper who uses both Japanese and English. He began his activities in the Northern California Bay Area hip-hop scene in the 90s. Over the years, he has released more than 10 albums through solo work and collaborations with various producers. Currently based in Hawaii, he is active worldwide. Though the two artists have walked completely different paths, they share many commonalities in their pursuit of Japanese hip-hop. ...

DJ Mix Series

Nostalgic 90’s Hip-Hop Bash

The definitive 90s hip-hop mix

60 Minutes of 90's Hip-Hop Classics

DJ Mix series by popular DJs, curated with a 90s concept.

Column

I miss 90s hip hop

A discussion of 90s hip hop history and its key figures by music writer Kiwamu Oma, who wrote for legendary hip hop magazines, including "blast," starting in the 1990s.

”Created by Everyone” 90s Hip Hop Specialty Label | C.r.e.a.m. Team Records
New

I Miss 90s Hip-Hop Vol. 4

Late 1991 (July-December)

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back number

I Miss 90s Hip-Hop Vol.0

From the Birth of Hip-Hop to the End of the '80s August 5, 2022 A new serial series, "I Miss 90s Hip-Hop," begins this month on the website of "C.r.e.a.m. Team Records," a label specializing in 90s hip-hop. This installment, Vol. 0, serves as a prologue, tracing the flow of the hip-hop scene from its birth to the end of the 1980s. In 2022, across the globe, not only in music but also in fashion and...

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I Miss 90s Hip-Hop Vol.1 (First Half of 1990)

Early 1990s (January-June) 2022.10.5 The series "I Miss 90s Hip-Hop," themed around 90s hip-hop. Last time, as an prologue = Vol. 0, we broadly covered the US hip-hop scene up to the late 80s, but from now on, we will proceed with the series by dividing each year into the first half (January-June) and the second half (July-December). ATCQ, Shocking Debut The most important album released in the first half of 1990 (January-June) is undeniably...

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I Miss 90s Hip-Hop Vol.3

The 90s hip-hop scene, which greatly flourished with the emergence of artists like A Tribe Called Quest, saw further evolution in 1991. Gang Starr, who debuted with their first album "No More Mr. Nice Guy" released in 1989, truly showed their worth with their second album, "Step In the Arena" (released January 15th). This album created the 90s hip-hop sound...

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Art

STREET CONTEXT ARCHIVE

The street's passionate energy, continuing since the 90s. Music, fashion, and art. Pure expressions born in different fields, Reconstruct under a single "context" and connect to the next generation. This is a quiet record of respect for the culture we continue to protect.

”Created by Everyone” 90s Hip Hop Specialty Label | C.r.e.a.m. Team Records

#01 KREVA × ALMOSTBLACK

A one-of-a-kind piece featuring the first lyrics of their solo debut song "Neiro," meticulously embroidered. This hoodie, embodying an impressive career and unwavering aesthetic, is recorded as a tribute (respect) to the culture we continue to preserve. A testament to the "correct answer," where music and the streets are united by a single thread of embroidery. Here, as a non-degradable record, separated from the cycle of commercial consumption.

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”Created by Everyone” 90s Hip Hop Specialty Label | C.r.e.a.m. Team Records

#02 Masato Yamaguchi / Stencil Object #011

The inorganic gaze that spins beats, "LUNA," created by artist Masato Yamaguchi. Beneath this already completed portrait, sticker art of 90s hip-hop legends, the spray-painted noise inscribed with "I Miss 90s HIPHOP," and the label logo collide, elevating a single piece of art to an even higher level. Spray splatters and the artist's breath dwelling in a unique texture reminiscent of urban fragments. A record of "growing art" that deepens in value over time, beginning the moment it is completed.

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”Created by Everyone” 90s Hip Hop Specialty Label | C.r.e.a.m. Team Records

#03 DJ MASTERKEY / SP-1200

In the late 1980s, a single Japanese individual acquired a 12-bit sampler in New York. This very unit, actually used by DJ MASTERKEY, who would later etch his name into the golden age of Japanese hip-hop as a DJ for Buddha Brand, has now been added to the C.r.e.a.m. Team Records archives. The countless stickers layered on its casing and the worn trigger buttons speak of its journey from New York to Tokyo, a memory passed from one hand to another.

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”Created by Everyone” 90s Hip Hop Specialty Label | C.r.e.a.m. Team Records
New

#04 Wu-Tang Clan / 36 Chambers to Final Chamber

In 1993, a decree was issued by nine individuals from Staten Island. Centered around a promotional record that never hit the market, 35 years of history, from the setbacks of Prince Rakeem's era to the Japan tour “THE FINAL CHAMBER,” have been gathered in the archives of C.r.e.a.m. Team Records. The master recordings, frozen in time unopened, speak of the label's very philosophy: preserving "moments of victory" without ever breaking the seal.

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Instagram

STREET CONTEXT ARCHIVE
#03 DJ MASTERKEY / SP-1200

In the late 1980s, in New York, a Japanese individual acquired a 12-bit sampler, the E-mu Systems SP-1200. This very unit, later used by DJ MASTERKEY, who would go on to mark the golden age of Japanese hip-hop as a DJ for Buddha Brand, is now housed in this archive. The warm distortion born from 12-bit quantization, the scarcity of a 10-second sample time, the tenacity of the SSM2044 filter. The design constraints themselves became the contours of the golden age sound. The countless stickers layered on the casing and the worn trigger buttons tell the story of a single unit passed from hand to hand, from New York to Tokyo. The sound of the golden age was born within the constraints of the SP-1200. This layering is the fragment of our present that we must protect and record. As an indelible record, here in this place.

View Archive
https://www.creamteamrecords.com/art_piece/03-dj-masterkey-sp-1200/

CASE: #03
ARTIST: DJ MASTERKEY
PROJECT: MACHINE PROVENANCE
NY to Tokyo transfer

#djmasterkey
#sp1200
#buddhabrand
#emusystems
#creamteamrecords
#streetcontextarchive
#90s hip hop
...

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"LUNA," an inorganic gaze that weaves beats, created by artist Masato Yamaguchi. Against the backdrop of this already completed portrait, he collides stickers of 90s hip-hop legends, spray paint marks inscribed with “I Miss 90s HIPHOP,” and label logos, elevating a single work of art to new heights. Spray splatters and the artist’s breath reside within a unique texture reminiscent of urban fragments. A record of “growing art” that begins the moment it is completed and continues to deepen in value over time. #masatoyamaguchi #creamteamrecords #90shiphop ...

9 1

MPC SAMPLE & S950 ...

14 0

STREET CONTEXT ARCHIVE
#02 Masato Yamaguchi / Stencil Object #011

"LUNA," the inorganic gaze that Artist Makoto Yamaguchi crafts, weaving beats.
A still point, highly connected to the memories of 90s hip-hop in that portrait.
A record of "growing art" that deepens in value over time, beginning the moment it is completed.

View Archive
https://www.creamteamrecords.com/art_piece/02-masato-yamaguchi-stencil-object-011/

CASE: #02
ARTIST: MASATO YAMAGUCHI
PROJECT: ARCHIVE COLLABORATION
"STREET NOISE" EXTRACTION

#masatoyamaguchi
#creamteamrecords
...

80 3

2026.4.8
Cream Team Records New Series Launched

STREET CONTEXT ARCHIVE
An attempt to archive the only fragments of carved history.

STATEMENT
Bring the history etched on the streets into an immutable context.

“I miss 90’s hip hop”
Launched to reconstruct the enthusiasm of that era in the present day,
Participatory label "C.r.e.a.m. Team Records".

The aesthetic of "90s Hip Hop" that we love so dearly.
It's not just nostalgia for the past.
the real strata that flow at the root of all expressions,
This is the origin of the "sound" that we continue to pursue.

Music, fashion, art, and the equipment that has shaped their history.

The pure heat that is scattered throughout the scene,
Destined to dissipate over time, eventually forgotten.

That is why we are consolidating and archiving those fragments in this place.

The STREET CONTEXT ARCHIVE is,
the physical "entity" that is the fruit of a moment etched in history,
reconstructed under the single narrative (context) of the label,
This is an attempt to archive it as an art piece.

The realness of the streets that each individual pours into that moment,
As a record that will not deteriorate, in this place.

This is for the culture we love,
It is a silent expression of respect.
...

8 0

Cream Team Records' first album is now available worldwide!
In addition to the lead singles "Passin' Me By," "City Grit Echoes," and "Urban Jungle" released first on YouTube, this release features a fulfilling 27 tracks including boom-bap reminiscent of 90s Hip Hop, R&B, and soul sampling songs!
Don't miss the Golden Era of Hip-Hop revived this summer of 2024!

#I miss 90s hip hop
#creamteamrecords
#Click-Through Rate
#djmitsuthebeats
#CTRonlineshop
#90s hip hop
#hip hop
#japanesehiphop
#jrap
#hip hop legend
#90s rap
#90s Hip Hop
#Wrap
#Hip hop
...

18 0

Urban Jungle - CTR&THE FAMILY ...

8 0

Brooklyn Hustle ...

9 0

Cypher Soul - CTR (Promo Only) ...

76 0